Grow a personal care line and launch new products using our Amazon Business Consulting services.
Our client, a personal care company, was seeing some success on the Amazon marketplace via Seller Central but mostly with sales of one item. They were looking to roll out a product line that wasn’t currently available on Amazon and needed help doing it. We realized the lack of a proper advertising setup was inhibiting their optimal campaign performance. Thankfully, we’re just the team to establish and optimize their advertising efforts with maximum return on spend possible.
What We Did
Reviewed product listings and provided recommendations for improvement.
Assessed the campaign performance to ensure an efficient setup.
Increased brand visibility through Store Page creation, as well as targeted Sponsored Brand and Sponsored Product ads to reach a larger audience, increase product visibility, and generate more revenue.
Over the course of 5 months, we saw:
Greater impressions with an average monthly increase of 26.22%
Greater clicks with an average monthly increase of 26.84%
Average monthly sales increase of 22.30%
True ACoS only increased by 3.30% in total with Ad Sales, in particular, increasing 253.62% in total